Go deeper in Jamaica

A full travel guide to exploring the authentic heart of this Caribbean icon

Untapped nature

Largely untrodden, wild nature awaits you beyond Jamaica’s beach resorts: Canoe Valley wetlands is home to crocodiles and manatees, the mist-shrouded Blue Mountains offer a wealth of birdlife, and Jamaica’s rugged interior hides spectacular waterfalls. Here’s what to expect…

Martha Brae River
Take a ride on a bamboo raft down the Martha Brae River (Jamaica Tourist Board)

Exploring Martha Brae

Head to the parish of Trelawny and you will find the Martha Brae River, an enchanting waterway surrounded by thick, emerald rainforest on both sides. How better to explore it than by floating on a traditional bamboo raft? Along the way, you will pause to explore the indigenous herbs that grow in Miss Martha’s Herb Garden, spot wildlife and birdlife on the banks, and cool off in the refreshing water.

Head to the White River in St Ann to see fishermen boats bobbing on the water (Shutterstock)
The Jamaican Tody is an endemic Jamaican species found in the Blue Mountains (Shutterstock)

Search for birds in the Blue Mountains

On the slopes of the Blue Mountains, cloud and montane forests give way to sparce elfin growth near the peaks. These diverse ecosystems are a paradise for birdwatchers, who come to spot endemics such as the red-billed streamertail – Jamaica’s national bird, the Jamaican owl and the colourful Jamaican tody among the 300 species that dwell here. The expert guides at SBS Tours can help you find the best birding spots along woodland trails.

The Strawberry Hill Hotel enjoys an enviable location in the Blue Mountains (Shutterstock)
The Blue Hole is a mesmerising yet lesser-known waterfall found in the hills of Ocho Rios (Shutterstock)

Wonder at Waterfalls

Hike from Robin’s Bay to the two-tiered, 30m-high Tacky Falls to swim in the pool beneath. Also on the north coast, Somerset Falls tumble down through a fern-filled gorge into a turquoise swimming grotto. Inland from Sav-la-Mar, bubble in a natural ‘Jacuzzi’ and swim through an underwater tunnel at Mayfield Falls, or wade, swim, and climb your way up the east coast’s Reach Falls – cascades cradled by virgin rainforest.

Somerset Falls is almost 10 metres high (Shutterstock)

Captivating culture

Jamaica punches above its weight when it comes to its musical and cultural influence. Immerse yourself in the island’s reggae scene, interact with artisans and artists and stay in local-run lodges that offer immersions into the Jamaican way of life.

Be sure to browse Randy's Recording Studio in Kingston (Jamaica Tourist Board)

Get the full reggae experience

In the capital of Kingston, visit Trench Town – the birthplace of reggae – and take in Culture Yard, Bob Marley’s humble home before superstardom, immortalised in his songs. Don’t miss the Bob Marley Museum – another fascinating insight into Marley’s life, before catching some live reggae at Dub Club or Dubwise Cafe. Montego Bay’s Reggae Sumfest and St Ann’s Bay’s Rebel Salute are Jamaica’s biggest annual music festivals, starring numerous reggae legends.

Bob Marley’s former home is now an insightful museum dedicated to his life and music (Jamaica Tourism Board)
The National Gallery in Kingston houses the finest Jamaican art collection (Jamaica Tourist Board)

Admire arts and crafts

The National Gallery in Kingston showcases the country’s finest Jamaican art collection, from Edna Manley’s bold sculptures and John Dunkley’s ‘intuitive’ paintings to Colin Garland’s surrealist Caribbean fantasies. Commune with local artisans at the Treasure Beach Women’s Group, shop for Rasta-themed wood carvings at Negril’s craft market, or one-of-a-kind Rastafarian sculpture at Studio Black in Bluefields, and stay at Mountambrin – a hilltop artists’ retreat, replete with some remarkable wood carvings.    

Head to the Craft Market to find works of art made by locals (Shutterstock)
Zimbali Retreats offers its guests immersive local experiences (Zimbali Retreats)

Stay in community-led lodges

Run by the Mavis Bank community deep in the Blue Mountains, the Forres Park Nature Retreat is a good base for hiking, birding, and visiting coffee farms; local guides can be arranged.

In the hills above Little London near Negril, Zimbali Retreat is a wonderful organic farm with jungle view rooms. While staying there, you can consult a Rasta herbalist, take part in African drumming sessions and meet a wood-carver.    

Enjoy a relaxing stay at Zimbali Retreats (Zimbali Retreats)

Flavour-filled food

Jamaica is renowned for its distinctive culinary repertoire: jerk pork and chicken, smoked over pimento wood, ackee and saltfish, curry goat, Rastafarian I-tal (vegan) dishes, Blue Mountain coffee and more.  Food-centric experiences abound, from touring coffee plantations to dining on organic farms.

Discover the coffee making process on a dedicated tour (Shutterstock)

Wake up and smell the coffee

Highly prized worldwide for its quality and taste, Jamaica’s Blue Mountain coffee is grown at high altitude by small-scale coffee growers, such as Craighton Estate and Old Tavern Estate; you can support them by visiting them independently.  Alternatively, join SBS Tours who offer an immersion in coffee cultivation, from planting and harvesting to processing and roasting, with coffee farm guides educating you about the history and traditions of coffee-growing.

Enjoy coffee with a view (Shutterstock)
Head to Stush in the Bush for fine food and an insightful tour (Stush in the Bush)

Savour flavour at Stush in the Bush

An organic farm-to-table Rasta dining experience inland from St Ann’s Bay, Stush in the Bush gives you the opportunity to tour Chris and Lisa’s organic farm before sitting down with your hosts in a gorgeous rustic cabin for an amazing, 100% vegan,  plant-forward slow-cooked meal.  Eight-course menus include eggplant accras and smoky corn beignets (Jamaican mezze), zingy dips, soups and pizza topped with nut-based mozzarella, washed down with fruit juices.

Stush in the Bush is surrounded by nature (Stush in the Bush)
Enjoy an authentic taste of Jamaica (Taste of Jamaica, Botanic Bytes Food Tour)

Enjoy the Botanic Bites Food Tour

Held in the Taste of Jamaica Botanical Gardens, south of Ocho Rios, the Botanic Bites Food Tour introduces your tastebuds to the all the big hitters from Jamaica’s culinary pantheon. After wandering the aromatic paths of this herb garden, feast on spicy curry goat with its traditional accompaniments: rice and peas and festival (fried dumpling), plus melt-off-the-bone oxtail and beans, mannish water (goat’s head soup) and punchy, smoky jerk chicken.  

Discover preserved history at the botanical gardens, Ocho Rios (Jamaica Tourist Board)
Jamaica

Feeling inspired?

Start planning your dream visit to Jamaica by heading over to the official website.